To be continues my story.

The last month, I fight! Because I know that there is no improvement in performance, I will have to accept the result of transferring to another division. I do not want to give up so easily, I must make a performance…

So, the emergence of this German customer is like a straw for me. His letter of commendation has rekindled my hope and I must seize this golden opportunity

After continuous communication with customers, I found that this straw seemed unreliable. The customer is “too lazy”, often only giving us a 3D document, only the material and partial tolerance information will be quoting and ordering. When you need to know more information, it usually takes ten days and a half months to respond. It is even straightforward and there is no news. Compared with the rigorous work style and perfect drawing information of Japanese customers, the team and company colleagues feel that such customers are incredible and too “bold”. There were serious differences within the team and it was impossible for them to fulfill orders. I seemed to be a joke for everyone。

When both my team and I were at a loss, the company decided to set up a new department, the Technology Department, and heavily recruited several engineers who would design to join the technical department.

It was better to come as early as possible. The Ministry of Technology was set up to send the charcoal to occident at this time. I think that we can finally solve the problem with a lot of drawings. However, the newly established technical department is incapable of dealing with such occident customers, because many of them are not design problems or tolerance problems, but many are not directly dimensioned and do not have standard tolerances. This is not what technology can solve. According to the idea at the time, these are the customer’s problems. However, the customer is a third person who does not care either by taking orders or giving up orders. In order to receive the order does not appear bad, there has been a lot of quarrel between the production department and the technical department! Technicians are even ignorant under high pressure: such customers do not do, do not even give a standard to do things, design drawings are not so rigorous, the workload is too much

I am also very distressed. Other is the occident market that I still want to give up after three years of development. On the other hand is endless complaint from the technical department and the manufacturing department. It is difficult to describe the taste in the middle. I have to find the upper level leader to request support.

Mr Lv gave our team some words to make everyone feel at ease: “Since occident customers are working in this way, we cannot change them. To continue to make their orders, we must change ourselves! We cannot cannot correspond to the occident customers in accordance with the corresponding Japanese market model, to the customer’s “lazy” prescribe the right medicine, make full use of the customer’s “lazy” to convert this laziness into dependence.

In this way of thinking changes, we re-analyzed the corresponding pattern of occident markets, from passive to active! We make full use of the technical advantages of the Ministry of Technology for plastic molds and metal stamping molds. We train molds and stamping related knowledge twice a month. After getting the customer’s 3D drawings and simple product information, we no longer communicate with the customer about e-mails or phone calls, but business, technology, quality, and production departments meet together to improve the drawings according to customer needs. We accord to the product environment to give more professional advice. Even some proactively proposed proposals to change the process to reduce the difficulty and cost of processing. With the continuous improvement of the efficiency of processing drawings, the customer sent the product directly to us, even the drawings are not, e-mail to explain his needs, we require the design of fixtures, molds, etc., drawing drawings and production to provide one-stop service. At the same time, we also purchase advanced detection equipment, such as three-dimensional, contour, roundness, laser vision, etc., effectively ensure the product quality, and the customer complaints for continuous shipments are zero.

This kind of “lazy” customer is more and more, from Germany to Mexico, the United States, Vietnam and other countries, the technical department is busy every day, waiting for the help of “lazy” customers. Products from a single precision tungsten steel punch, to the entire mold production, assembly, and even to now deep drawing products stamping.

After a year of efforts in 2016, the market share of occident markets has finally steadily increased, from the original 0.03% to the current 40%. VIP customers are stable every month. Due to the trust of customers, in 2017, team and individual performance PK competitions have been with TOP Sales and TOP Team for 8 consecutive months. The growth rate of European and American markets has even begun to exceed. Japanese market growth.

Although the occident markets have finally achieved breakthrough development, our challenges and requirements have become increasingly severe and demanding. We must continue to innovate and improve. In order to better serve customers to meet market demand, perhaps the future of European and American markets will also have certain performance fluctuations, but after five years of precipitation, Europe and the United States market has a solid foundation.

The above is the story of the growth history of Fujipunch. If you want to know more exciting stories, Please click website:http://www.fujipunch.com